Marine
Joint Dealer Meeting Announced for Several Brunswick Boat Brands
KNOXVILLE, Tenn., March 8, 2007 – The Brunswick Outboard Boat Group today announced that it will hold a joint dealer meeting for several of its boat brands, including Crestliner, Harris FloteBote, Kayot, Lowe, Lund, Princecraft and Triton, on July 28-30 at the Gaylord Opryland Resort and Convention Center located in Nashville, Tenn.
“More than ever, we are committed to the success of our dealers,” explained Andy Graves, president of the Outboard Boat Group. “With the recently announced Brunswick Dealer Advantage, our unceasing efforts to advance quality and offer new and exciting products as well as other ongoing efforts, we are forging new dealer and manufacturer relations at Brunswick. We want our dealers to be successful, to build their business, increase their profits and to better serve our customers. This combined dealer meeting is another step forward in working more closely with our dealers and responding to their feedback. ”
“We spoke to a number of our dealers before deciding to host a joint meeting,” Graves continued, “and their feedback was that a combined meeting would afford them the opportunity to take care of business more efficiently. Indeed, some of our dealers represent more than one of our brands, so it's more convenient for them to meet with the teams of their various brands at a single meeting. We are happy to oblige.”
The meeting also will allow dealers to learn more about Brunswick Dealer Advantage, which was announced at the recent Miami International Boat Show. Brunswick Dealer Advantage support staff and program vendors will be on hand to provide further details on the wide array of tools, benefits and other support available to participating dealers. Formal meeting invitations will be mailed to dealers in early May.
About Brunswick
Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill “Genuine Ingenuity”Ô in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Teignbridge propellers; MotoTron electronic controls; Albemarle, Arvor, Baja, Bayliner, Bermuda, Boston Whaler, Cabo Yachts, Crestliner, Harris, Hatteras, Kayot, Laguna, Lowe, Lund, Maxum, Meridian, Örnvik, Palmetto, Princecraft, Quicksilver, Savage, Sea Boss, Sea Pro, Sea Ray, Sealine, Triton, Trophy, Uttern and Valiant boats; Attwood marine parts and accessories; Land ‘N' Sea, Kellogg Marine, Diversified Marine and Benrock parts and accessories distributors; IDS dealer management systems; Life Fitness, Hammer Strength and ParaBody fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables; and Dynamo, Tornado and Valley pool tables, Air Hockey and foosball tables. For more information, visit www.brunswick.com.
Contact: Dan Kubera
Director – Media Relations and Corporate Communications
847-735-4617
