Brunswick Corporation
02.20.2007
Brunswick Zone XL Transforms Bowling Experience
Brunswick Zone XL, Brunswick’s latest innovation in bowling recreation centers, are expanded versions of the Company’s already popular Brunswick Zone bowling recreation centers. These new state-of-the-art bowling and entertainment centers are the most recent additions in Brunswick’s chain of more than 120 bowling and entertainment centers in the United States, Canada, Europe, and Japan.
The new Brunswick Zone XL centers are designed to meet the entertainment needs of families, friends, groups and businesses seeking to enjoy everything from children’s birthday parties, to casual bowling fun, to a place to celebrate a special occasion or hold a serious league competition.
“We are excited to bring the very best in bowling and family entertainment,” said Warren Hardie, President, Brunswick Bowling & Billiards. “In addition to exciting program and entertainment options, we look forward to providing our customers with the very best service possible.”
Here are some of the features available at select Brunswick Zone XL locations:
• Over 55,000 square feet of entertainment in a smoke-free environment
• Brunswick certified coaches offer free bowling lessons at the center and through local schools
• As many as 48 Brunswick Glow Anvilane® bowling lanes featuring a great-scoring synthetic surface, which glows in the dark for the Cosmic Bowling® environment
• Brunswick Vector® scoring system features 36” overhead monitors, exciting graphics, animations, score sheets, and additional bowling games
• Brunswick Striking Line™ contemporary furniture features new stylish and comfortable sofa-style seating
• Pinball Wizard™ automatic bumpers featuring gutter-guarding rails that can be automatically raised for kids and lowered for adults, allowing the entire family to bowl together
• Brunswick Entertainment Network features the hottest new music videos, safety tips and bowling tips from professional bowler, Brad Angelo
• Spacious meeting rooms available and can be expanded to accommodate groups of up to 150 people
• Unique Lounges in a comfortable setting with large screen TVs for viewing sporting events, music videos, and more
• Billiards room featuring several Brunswick billiards tables
• Game Zone with over 70 exciting redemption and video games
• LaZer Runner for fast-action laser tag fun and excitement for kids of all ages, some locations include multi-level laser tag venues
• Bumper cars offer a thrilling and adventurous time for an entire group or family
• Snack bar with an assortment of delicious food and beverage offerings, including pizza
• Pro shop offering a wide range of Brunswick equipment, including bowling balls, bags, shoes, clothing, and accessories
Currently, 5 Brunswick Zone XLs are in operation including:
Brunswick Zone XL Romeoville – Romeoville, Illinois
Brunswick Zone XL Homewood – Homewood, Illinois
Brunswick Zone XL Lone Tree – Lone Tree, Colorado
Brunswick Zone XL Brooklyn Park – Brooklyn Park, Minnesota
Brunswick Zone XL Feasterville – Feasterville, Pennsylvania
Another 3 scheduled to open by the end of 2007:
Brunswick Zone XL Gilbert – Gilbert, Arizona
Brunswick Zone XL Blaine – Blaine, Minnesota
Brunswick Zone XL St. Peters – St. Peters, Missouri
Headquartered in Lake Forest, Ill., Brunswick Corporation has been a leader in the recreation business for more than 160 years. Founded in 1845 to make billiards tables, Brunswick Corporation is a Fortune 500 company and the leader in bringing Genuine Ingenuity™ to everything it makes. Brunswick Bowling & Billiards is one of the largest operators of full-service bowling and family recreation centers in North America; and is a full-line supplier of bowling equipment, supplies, and consumer products, and designs billiards tables and accessories. For more information on Brunswick Zone XL centers, visit www.bowlbrunswick.com.
