Brunswick Corporation : Brunswick Acquires SCIFIT to Address Growing Active Aging Market




LAKE FOREST, Ill. (July 8, 2015) - Brunswick Corporation (NYSE: BC) today
announced that it has acquired SCIFIT Systems, Inc., which will become a part of
Life Fitness, the world's leading manufacturer of commercial fitness equipment
and a division of Brunswick.  SCIFIT is a leading provider of exercise equipment
tailored to the needs of the growing number of active aging seniors as well as
the medical wellness and rehabilitation fitness segments.

This transaction will expand Life Fitness' product portfolio and position it to
better address these emerging wellness and fitness categories which represent a
new, adjacent market for the division.  Terms of the transaction were not
disclosed.  SCIFIT's 2014 revenues were approximately $17 million.

"Active aging and senior wellness offer growth opportunities as the significant
Baby Boomer population is staying active and healthier longer with the help of
tailored fitness and wellness products, including those offered by SCIFIT,"
explained Brunswick Chairman and Chief Executive Officer Dusty McCoy.  "Already
the leader in cardiovascular and strength equipment, Life Fitness has been
seeking avenues to broaden its served markets and product portfolio, to
strengthen its capabilities and to more fully participate in attractive
opportunities that offer growth.  We believe SCIFIT is an excellent addition to
our fitness operations."

The active aging market is growing by the day, according to Brunswick President
and Chief Operating Officer Mark Schwabero.  "Each day in the U.S., 10,000
Boomers reach retirement age, with no less than 20 percent of those people
exercising three or more times a week, which is a third higher than the previous
generation."

To meet this heightened interest in wellness, the nearly 60,000 facilities that
are largely geared to senior living in the U.S. are increasing their spending on
fitness and wellness, including installing, adding or refreshing exercise
equipment.  Most of these facility managers expect to increase their spending in
this area in the near future, according to Brunswick research.

"Investment in fitness equipment will increase as these facilities respond to
the next generation of residents and their preference towards active
lifestyles," Schwabero continued.  "We believe that a blend of SCIFIT and Life
Fitness, with their complementary product portfolios and combined industry
knowledge and leadership, will be well-positioned to meet the needs of the
active aging population."

"With a more comprehensive product line-up embracing SCIFIT's innovative
products and expertise, we will be better able to provide products to support
the rapidly growing senior population," said Chris Clawson, president of Life
Fitness. "Life Fitness will now be able to better equip facilities from
retirement communities and assisted living centers to nursing homes, long-term
care environments and rehabilitation centers with fitness products tailored for
the facility's users."

Clawson added that Life Fitness' global distribution will extend opportunities
for SCIFIT, and Life Fitness' biomechanics and research and development know-how
will ensure that the entire, blended product line-up remains robust and attuned
to market trends and demands.

SCIFIT was founded in 1987 and is based in Tulsa, Okla. The acquisition is
expected to have a minimal impact upon Brunswick's 2015 earnings.

About Brunswick
Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill
"Genuine Ingenuity"(TM) in all its leading consumer brands, including Mercury
and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard
engines; MotorGuide trolling motors; Attwood and Whale marine parts and
accessories; Land 'N' Sea, BLA, Kellogg Marine, Diversified Marine and Bell RPG
parts and accessories distributors; Bayliner, Boston Whaler, Brunswick
Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund,
Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray and Uttern boats, and Life
Fitness, Hammer Strength and SCIFIT fitness equipment, and Brunswick billiards
tables, accessories and game room furniture. For more information, visit
http://www.brunswick.com.


###


Release: IMMEDIATE
Contact: Daniel Kubera
Director - Media Relations and Corporate Communications
Phone: 847-735-4617
Email: daniel.kubera@brunswick.com







This announcement is distributed by GlobeNewswire on behalf of 
GlobeNewswire clients. The owner of this announcement warrants that: 
(i) the releases contained herein are protected by copyright and 
    other applicable laws; and 
(ii) they are solely responsible for the content, accuracy and 
     originality of the information contained therein. 
    
Source: Brunswick Corporation via GlobeNewswire
[HUG#1935592]