Sea Ray® Hosts World Premiere Event at Knoxville Headquarters



Knoxville, Tenn. - Sept. 16, 2011 - Sea Ray Boats will welcome hundreds of
people from around the world to its headquarters in Knoxville, Tenn., next week
when the company unveils its 2012 line-up of premium boats and yachts, including
the all-new 190 Sport and 410 Sundancer®.

The  excitement will  begin on  Tuesday, Sept.  20, when Sea  Ray kicks  off its
Model-Year 2012 Dealer Meeting. This two-day event, which will draw in excess of
250 boat  sellers  from  25 countries,  is  designed  to  give  Sea  Ray dealers
worldwide  all the  knowledge they  need to  maintain a  competitive edge in the
coming year.

"We  moved our dealer meeting to September because it allows us to showcase more
of  our new model-year boats, and because  it is more convenient to our dealers,
who  come from all over the world,"  said Rob Noyes, vice president of marketing
for  Sea Ray. "We are  proud to be represented  by the marine industry's largest
and  best dealer network - more than 450 dealers in 84 countries - which in turn
allows  us to  provide our  customers with  an exceptional  ownership experience
wherever they boat."

Along  with strategic seminars, the  Model-Year 2012 Dealer Meeting will include
manufacturing  facility tours and demos of 21 beautiful Sea Ray boats from 18 to
45 feet in length. Sea Ray has incorporated significant updates across its 2012
product  line, including new interior and exterior color packages, new vinyl and
upholstery  upgrades, new  water-sports towers,  new premium  trailers and more.
Additionally,  Sea  Ray  will  be  introducing  its  all-new  190 Sport and 410
Sundancer,  and will preview  a new and  truly innovative technology designed to
quietly change boating forever.

On Thursday, Sept. 22, Sea Ray will provide its VIP customers the same access to
its leading-edge boats and facilities during the one-day All Access Sales Event.
This invitation-only experience will offer tours and demos, contact with Sea Ray
management  and personnel, and special savings available to those who purchase a
boat  at the event. Those  who are interested in  more details on the All Access
Sales  Event, or  who would  like to  request an  invite, can contact Sea Ray of
Knoxville at (865) 691-6731.

ABOUT  SEA RAY Founded in  1959, Sea Ray is the  world's largest manufacturer of
superior  quality pleasure boats. Sea Ray  is headquartered in Knoxville, Tenn.,
and  operates as part of the Boat  Group division of Brunswick Corporation. With
more  than 40 models ranging from 17 to 60 feet,  Sea Ray makes a boat for every
lifestyle  - each built  with a unique  commitment to quality, craftsmanship and
excellence  throughout.  Additional  information  about  Sea Ray is available at
www.searay.com.

ABOUT BRUNSWICK
Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill
"Genuine Ingenuity"(TM) in all its leading consumer brands, including Mercury
and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard
engines; MotorGuide trolling motors; Attwood marine parts and accessories; Land
'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories
distributors; Arvor, Bayliner, Boston Whaler, Cabo Yachts, Crestliner, Cypress
Cay, Harris FloteBote, Hatteras, Lowe, Lund, Meridian, Princecraft, Quicksilver,
Rayglass, Sea Ray, Suncruiser, Triton Aluminum, Trophy, Uttern and Valiant
boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling
centers, equipment and consumer products; Brunswick billiards tables and
foosball tables. For more information, visit  www.brunswick.com.


                                      ###


 Contact:   Rob Noyes
            Sea Ray Boats

 Phone:     865.522.4181

 Fax:       865.971.6444







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Source: Brunswick Corporation via Thomson Reuters ONE

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