Quarterly report pursuant to Section 13 or 15(d)

Segment Data

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Segment Data
6 Months Ended
Jul. 02, 2011
Segment Data [Abstract]  
Segment Data
Note 9 – Segment Data

Brunswick is a manufacturer and marketer of leading consumer brands and operates in four reportable segments: Marine Engine, Boat, Fitness and Bowling & Billiards.  The Company's segments are defined by management's reporting structure and operating activities.

The Company evaluates performance based on business segment operating earnings.  Operating earnings of segments do not include the expenses of corporate administration, earnings from unconsolidated equity affiliates, other expenses and income of a non-operating nature, interest expense and income, loss on early extinguishment of debt or provisions for income taxes.

Corporate/Other results include items such as corporate staff and administrative costs.  Corporate/Other total assets consist of mainly cash and investments in marketable securities, deferred and prepaid income tax balances and investments in unconsolidated affiliates.  Marine eliminations are eliminations between the Marine Engine and Boat segments for sales transactions consummated at established arm's length transfer prices.

The following table sets forth net sales and operating earnings (loss) of each of the Company's reportable segments for the three months ended July 2, 2011 and July 3, 2010:

   
Net Sales
   
Operating Earnings (Loss)
 
   
Three Months Ended
   
Three Months Ended
 
(in millions)
 
July 2,
2011
   
July 3,
2010
   
July 2,
2011
   
July 3,
2010
 
                         
Marine Engine
  $ 618.5     $ 579.2     $ 95.5     $ 89.2  
Boat
    326.7       296.6       9.4       (23.6 )
Marine eliminations
    (68.0 )     (61.6 )     -       -  
Total Marine
    877.2       814.2       104.9       65.6  
                                 
Fitness
    141.6       123.2       19.1       8.7  
Bowling & Billiards
    77.5       77.3       1.5       (2.6 )
Corporate/Other
    -       -       (17.6 )     (16.0 )
                                 
Total
  $ 1,096.3     $ 1,014.7     $ 107.9     $ 55.7  

The following table sets forth net sales and operating earnings (loss) of each of the Company's reportable segments for the six months ended July 2, 2011 and July 3, 2010:

   
Net Sales
   
Operating Earnings (Loss)
 
   
Six Months Ended
   
Six Months Ended
 
(in millions)
 
July 2,
2011
   
July 3,
2010
   
July 2,
2011
   
July 3,
2010
 
                         
Marine Engine
  $ 1,139.0     $ 1,024.9     $ 147.1     $ 115.7  
Boat
    610.3       540.2       5.6       (50.3 )
Marine eliminations
    (129.9 )     (117.4 )     -       -  
Total Marine
    1,619.4       1,447.7       152.7       65.4  
                                 
Fitness
    298.0       242.2       42.5       18.2  
Bowling & Billiards
    164.8       169.2       14.7       12.3  
Corporate/Other
    -       -       (35.0 )     (30.1 )
                                 
Total
  $ 2,082.2     $ 1,859.1     $ 174.9     $ 65.8  

The following table sets forth total assets of each of the Company's reportable segments:
   
Total Assets
 
(in millions)
 
July 2,
2011
   
Dec. 31,
2010
 
             
Marine Engine
  $ 771.8     $ 675.3  
Boat
    393.3       394.6  
Total Marine
    1,165.1       1,069.9  
                 
Fitness
    548.8       559.4  
Bowling & Billiards
    264.6       260.4  
Corporate/Other
    813.5       788.3  
                 
Total
  $ 2,792.0     $ 2,678.0